HQ: The Nerve Centres of the World’s Leading Brands

Type
Book
Authors
ISBN 10
1909399892 
ISBN 13
9781909399891 
Category
720.92 Architecture-General  [ Browse Items ]
Publication Year
2016 
Publisher
Pages
192 
Description
• Featuring the stunning US headquarters of Google, Apple, Hearst, JP Morgan Chase, Virgin Galactic, United Talent Agency, Diane Von Furstenberg, Urban Outfitters, Nasty Gal, Target, Mattel and Beats by Dre • Gorgeous interiors of global brand headquarters from San Francisco to Zurich to Tokyo, including Guinness, Fendi, Armani, McLaren, Vodafone, Red Bull, BMW, Bang & Olufsen, and Dolce & Gabbana A savvy CEO knows that their headquarters is an extension of their company; an opportunity to assert the business's style, individuality, and strength in the market. HQ presents the most striking examples of strategic architecture and interiors internationally, as it investigates how the world's leading companies project their power with their headquarters. With fifty of the world's foremost names in banking, media, fashion, motoring, and tech, and bursting with full-color photography, HQ contrasts heritage brands, Silicon Valley innovators and fashion moguls, who all understand the power of design when building a successful global brand. - from Amzon 
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