2: Malls & Department Stores (Architecture in Focus)

Type
Book
Authors
ISBN 10
3037681543 
ISBN 13
9783037681541 
Category
725.2 Architecture - Retail Store/Shopping Malls  [ Browse Items ]
Publication Year
2013 
Publisher
Pages
424 
Description
At the beginning of the 20th century, the department store developed from the markets and arcades, from which the shopping mall evolved in the post-war period. The operators of department stores and shopping centers are coming under increasing pressure from the competition of the continuously growing internet trade. By the same token, there is an increasing tendency for the internet trade to become involved with real shops.The challenge is now to optimize the quality of the customer’s stay. This is accomplished by the interspersing of the offer by cultural institutions, a variety of dining opportunities and exciting leisure activities. The time spent in a department store or a shopping center must be conceived as an experience, separate from the consumption of goods, which engages all the senses. Which is where architectural quality as well as a targeted design can play an increasingly important role. - from Amzon 
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